AI algorithms can help to complement human efforts by providing consistency, speed, and scalability to the process of tagging digital assets. When your DAM program embraces human intelligence married with artificial intelligence you can create a magical, cost-effective combination. This can be extremely fruitful to your DAM program as long as you understand the strengths and weaknesses of both approaches.
Heading into our 5th year of business, the team at Stacks wanted to reflect on the ways we've grown. In this article, we share 5 ways that putting people at the center of everything our company does has helped us grow to where we are now.
People in any organization, on any team, and running any program need to understand their role in the initiative and the responsibilities they are accountable for. This allows employees freedom and ownership to grow the program and elevate issues that arise. Learn the most critical DAM-related roles today!
The job of creating compelling and on-brand content, consistently, in the correct format, and in a place others can easily find it is often overwhelming to individual creatives. Learn how digital asset management (DAM), its strategies, principles, and best practices can support your creative teams and ensure that content strategy and brand guidelines are easy to follow.
With the ever-changing state of the job market and the rise of digital asset management's value to many organizations, finding the right digital asset management (DAM) job, applying, and getting an offer is difficult. Stacks works with brands big and small that with needs in this area and offers a few ideas for making yourself stand out in the process.
Remote work isn't going anywhere. Employers and employees alike have experienced the freedom and flexibility it offers now that technology has made the dream a reality. Supporting a remote workforce isn't without its challenges, however, for individuals and organizations alike. Read more to learn what the future may hold and begin preparing your organization to face what comes next.
As the importance of digital asset management becomes more and more prevalent across industries and brands, the need for DAM professionals does too. Learn how plan for and hire the perfect fit for the digital asset management role your company has need for using Stacks' best practices for filling your open DAM positions.
As all of us have continued to navigate the implications of the COVID-19 pandemic on our world, one thing has become clear: authentic, meaningful storytelling is what our world needs most from individuals and brands alike. Our partners at PhotoShelter spoke with several brands about how they took this lesson to heart as they sought to share their mission and the stories of the humans behind their brands with the world. Read more to learn how authentic, human-first, meaningful storytelling allows you to make genuine connections with consumers and other brands.
Our partners at PhotoShelter asked 5 unique, beloved brands how they navigated a rebrand to grow their fanbase and drive success. If you or your team is thinking of tuning your branding, read more today to make the most of the opportunity and connect with consumers in a fresh way.
Our friends at PhotoShelter took time to ask photographers from across the sports industry their tips and tricks for optimizing their workflows for delivering, finding, and using the digital assets they produce to generate value for their organizations. Read more today!
IntelligenceBank shows the value a healthy DAM program can provide to teams beyond marketing in this informative blog. Check it out to see which use cases apply to your organization in ways you may not have thought of before.
You may know that your organization needs a healthy, scalable DAM program, but convincing others that the time and money required to build it is worth it can be difficult. We lay out some best practices for building buy-in across the business of the value of DAM.
In this webinar, we join IntelligenceBank's Suzie Fountain, Customer Success Team Lead, to talk about how to manage your DAM. Maddy Synoground and Andrea Barrera, our DAM Managers, discuss how to plan, set-up and manage your DAM to ensure you are getting the most out of it.
Ever wished Marie Kondo could gain some digital asset management expertise overnight to help you organize your DAM system? This article aims to be the next most useful thing by applying Kondo's 6 rules for Tidying Up to the world of DAM.
Sharing files is a vital piece of almost every workflow nowadays, especially in the era of remote work. Learn here how to share files securely and effectively no matter what systems you use through DAM processes and best practices.
Consulting for any field can be a large financial and time investment. Make sure that investment is worthwhile by taking a few steps beforehand and identifying the perfect time to bring in third-party expertise.
With branding efforts growing increasingly important to customer engagement and retention, and depending more and more on compelling content, digital asset management practices also grow in importance. Use these resources to optimize your DAM program to ensure a flourishing brand.
Core values are the secret ingredient that makes everything in your organization run more smoothly, but they don't just apply internally. Consumers want to see and know your core values as well. Learn how DAM can help you identify and communicate your values in an authentic way.
Do you know who created your assets, when they created them, when and where you can use them, and how to give the proper credit? Is your team able to quickly know which assets are approved and which aren't? If not, learn how to use your DAM system to get on top of and stay on top of rights management.
Due to the cost and headache of breaking up with your current tools and methods of managing digital assets, it's worth it to put time into running your organization through "DAM Therapy". Get thoughts out in the open, identify challenges, and create a plan for change.
Are you relying on technology designed for communication or project management to handle digital asset management duties? Odds are it's slowing you down. Learn how a scalable DAM program can save your creative team precious time.
Just like that ugly, ill-fitting sweater you get for Christmas, DAM systems sometimes sit in the closet unused, despite the time, money, and energy invested in building them. Learn how to motivate your end-users to adopt new and improved systems.
DAM platforms are very valuable and important if you want to expand and scale your organization's overall DAM program. However, there are activities your team can take to ensure that the people and processes surrounding the platform are prepared.