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Culture

Culture

5 Ways to Grow a Small Business Through a People-Focused Approach

Heading into our 5th year of business, the team at Stacks wanted to reflect on the ways we've grown. In this article, we share 5 ways that putting people at the center of everything our company does has helped us grow to where we are now.
Culture

7 Tips for Finding and Applying for Digital Asset Management Jobs

With the ever-changing state of the job market and the rise of digital asset management's value to many organizations, finding the right digital asset management (DAM) job, applying, and getting an offer is difficult. Stacks works with brands big and small that with needs in this area and offers a few ideas for making yourself stand out in the process.
Culture

How the Future of Remote Work Impacts Your Digital Asset Management Decisions Today

Remote work isn't going anywhere. Employers and employees alike have experienced the freedom and flexibility it offers now that technology has made the dream a reality. Supporting a remote workforce isn't without its challenges, however, for individuals and organizations alike. Read more to learn what the future may hold and begin preparing your organization to face what comes next.
Culture

How to Fill Your Open Digital Asset Management (DAM) Positions

As the importance of digital asset management becomes more and more prevalent across industries and brands, the need for DAM professionals does too. Learn how plan for and hire the perfect fit for the digital asset management role your company has need for using Stacks' best practices for filling your open DAM positions.
Partners

Community Care: Why Authentic Storytelling Matters Most

As all of us have continued to navigate the implications of the COVID-19 pandemic on our world, one thing has become clear: authentic, meaningful storytelling is what our world needs most from individuals and brands alike. Our partners at PhotoShelter spoke with several brands about how they took this lesson to heart as they sought to share their mission and the stories of the humans behind their brands with the world. Read more to learn how authentic, human-first, meaningful storytelling allows you to make genuine connections with consumers and other brands.
Partners

How 5 Brands Fans Love Used Their DAM Programs to Market a Rebrand

Our partners at PhotoShelter asked 5 unique, beloved brands how they navigated a rebrand to grow their fanbase and drive success. If you or your team is thinking of tuning your branding, read more today to make the most of the opportunity and connect with consumers in a fresh way.
DAM Management

3 Ways to Determine Your Unique DAM Requirements

You may know the baseline metrics that make up the health score of a DAM program, but do you know your organization's unique DAM needs? Are you managing your DAM in a proactive or reactive way?
Culture

Tips for Convincing Your Organization of the Value of DAM

You may know that your organization needs a healthy, scalable DAM program, but convincing others that the time and money required to build it is worth it can be difficult. We lay out some best practices for building buy-in across the business of the value of DAM.
Beginner's Guide to DAM

How Digital Asset Management (DAM) Helps Sports Teams and Leagues

In sports, content may be king more than any other industry. Learn how to capitalize on the buzz your team creates on the field, ice, or court by putting digital asset management to use.
Partners

DAM Resources to Empower and Energize Your Branding Efforts

With branding efforts growing increasingly important to customer engagement and retention, and depending more and more on compelling content, digital asset management practices also grow in importance. Use these resources to optimize your DAM program to ensure a flourishing brand.
DAM 101

Check the Temperature of Your DAM Program with a DAM Health Score

Wouldn't it be nice to be able to look at one number to quickly know whether something is wrong with your DAM program? With a DAM health score, you can quickly diagnose issues and deploy resources to fix them. Here's how to build it.
Creative

The Impact of DAM on Brand Consistency and Marketing Campaigns

A strong brand identity works wonders for achieving your goals and creating a lasting impact on consumers, but how do you achieve it? Read more to see how to build consistency in your content through digital asset management.
Culture

How DAM Helps You Identify and Communicate Your Core Values

Core values are the secret ingredient that makes everything in your organization run more smoothly, but they don't just apply internally. Consumers want to see and know your core values as well. Learn how DAM can help you identify and communicate your values in an authentic way.
Culture

Manage Your Brand with the Power of DAM

Your brand is one of the most valuable assets you have as an organization. Ensuring your content is compelling, consistent, and represents your brand well in the marketplace is vital to growing your business and connecting with your consumers, and that's where digital asset management can empower your brand.
DAM Best Practices

3 “DAM Therapy” Practices to Avoid Breaking Up with Your DAM

Due to the cost and headache of breaking up with your current tools and methods of managing digital assets, it's worth it to put time into running your organization through "DAM Therapy". Get thoughts out in the open, identify challenges, and create a plan for change.
Planning and Strategy

10 Most Important Criteria When Evaluating a DAM Platform

When your team agrees on the most important boxes your DAM platform needs to check, the evaluation process becomes far easier. Read our top 10 most important criteria when evaluating a DAM platform.
DAM Best Practices

The Importance of Identifying Company Language

Before you choose your DAM, the process, and the people in charge, understanding your company's language had to take precedence.
DAM 101

What We Have Learned about Digital Asset Management from COVID-19

To set your brand up for a new, post-pandemic landscape, learn why now is the perfect time to be incorporating DAM into your workflow.
DAM Management

What Makes Good DAM Management?

DAM Management is the process of planning, organizing, operating, and maintaining your DAM system. Without it, you won't the most out of DAM.
Planning and Strategy

Best Practices for Setting SMAART DAM Goals

Without specific, measurable, attainable, relevant, and time-sensitive DAM goals, your system lacks direction.
Planning and Strategy

Identifying the 5 Types of DAM Stakeholders

Stakeholders can make or break a project. It is important to get their feedback and create a system that meets their needs. So, who are they?
Planning and Strategy

Who are DAM End-Users & Why Do They Matter?

End-Users are important components of the DAM system, as they make, search for, and put assets to use. Learn how to identify and manage them.
Planning and Strategy

5 Key Performance Indicators (KPIs) to Measure DAM Success

In order to effectively manage and scale your DAM system, develop key performance indicators to track ROI and identify bottlenecks.
DAM Management

Responsibilities of a DAM Manager

If you are looking for a DAM manager for your organization, define what responsibilities they have and what skills they need to fulfill them.