DAM 101

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DAM 101

The Differences Between Embedded and Custom Metadata

You've likely heard of metadata. If you have, you may have heard people talk about different kinds of metadata such as embedded and custom metadata. In order to effectively manage your digital assets and scale your DAM program, understanding the differences is vital. Learn more here!
DAM 101

Best Practices for Using Custom Metadata Keywords to Make DAM Search Extremely Simple

Everyone wants a Google-like search experience when it comes to digital asset management, but how do you make that dream a reality? Learn how to enable this kind of simple search for your users today!
DAM 101

The Importance and Process of Centralizing Digital Assets in a Single Location

Often, digital assets and other data are decentralized, meaning they are spread across the organization, dependent on employee's memories to ensure they don't get lost. Centralizing your assets can save time, money, and increase the value of these assets to your organization. Learn how to gather your assets into a single source of truth today!
DAM 101

Understanding the Differences Between Digital Asset Management (DAM) and Media Asset Management (MAM) Systems

What are the differences between digital asset management (DAM) and media asset management (MAM)? Which systems are right for which organizations? How can the two types of programs work together to maximize the value of all of your digital assets? Learn more today!
DAM 101

The 5 Pillars of a Healthy DAM Program

One guaranteed way to lose momentum is to have too many priorities. To maintain focus, Stacks has outlined the five core pillars of a healthy DAM program that is effective, efficient, and scalable. Learn more today!
DAM 101

How Does Digital Asset Management Apply to Marketing?

Marketing is hard. Every day, new content is needed on new channels, in new formats, and appealing to new audiences. Juggling all these variables is hard enough without also having to manage the planning, implementation, and governance of a DAM program. Learn how DAM can simplify and enable your marketing efforts today.
DAM 101

The Four Pillars of a Healthy Digital Asset Management Architecture

We talk a lot here at Stacks about healthy DAM programs, how to manage and govern them and the assets that live within them. We wanted to take a step back, though, and take a look at what makes up a good, healthy DAM program. Read more about the 4 pillars of DAM architecture here!
DAM 101

5 Essential Digital Asset Management Workflows to Create and Perfect Today

Every great organizational program runs on great processes. Digital asset management is no exception. Learn more about the essential processes and workflows that create the foundation of a scalable and effective DAM program.
DAM 101

Breaking Down the DAM Tools in Your Digital Asset Management Toolkit

Many of us have tools at our disposal that we aren't even aware of that have the ability to make our professional lives easier. This is especially true of Digital Asset Management (DAM), a field growing daily in relevance and value to organizations. Learn the DAM tools at your disposal here.
DAM 101

Understanding Metadata and its Role in Digital Asset Management

Metadata gets talked about and thrown around and praised a lot in our world today, but what is it? Learn about all the relevant metadata definitions and best practices here.
DAM 101

The 5 Stages of the Digital Asset Lifecycle

Each stage of the digital asset lifecycle has its own set of challenges and opportunities. Learn about each stage and what you should be thinking about when planning your DAM program’s workflows and standards.
DAM 101

Understanding the Differences between a DAM System, DAM Platform, and DAM Program

You may have heard the phrases DAM system, DAM platform, and DAM program used interchangeably. At Stacks, all of these things are different, so we went to the trouble of defining all of them for you.
DAM 101

Demystifying DAM: What does “Taxonomy” Mean?

You may have heard the term "taxonomy" thrown around as you began building your DAM program and been confused or lost as to what it meant. Read more below to understand the definition of taxonomies and how to build them.
DAM 101

Benefits of Digital Asset Management (DAM) for Museums and Archives

Need to gain better control over the objects in your collection and the digital assets related to them? DAM can help! Read here to learn how building a DAM program can enable your archive team to increase efficiency and spend more time doing what they love.
DAM 101

Understanding the Upstream and Downstream Workflows of DAM

You may have heard the terms "upstream" and "downstream" when discussing your organization's creative workflows. In this article, we clear the air about what those terms mean and how they relate to the lifecycle of your assets.
DAM 101

Check the Temperature of Your DAM Program with a DAM Health Score

Wouldn't it be nice to be able to look at one number to quickly know whether something is wrong with your DAM program? With a DAM health score, you can quickly diagnose issues and deploy resources to fix them. Here's how to build it.
DAM 101

9 Tips for Seeing Through the Noise When Selecting A DAM

If you're someone missing a background in DAM, navigating the sales meetings and demos that come with picking a platform can be difficult. Avoid biting off more than you can chew by reviewing these tips for seeing through the noise.
DAM 101

How Digital Asset Management Saved Christmas: A Stacks Story

Stories are great ways to identify how we can solve our own problems, as well as bring some much-needed cheer to the office. Read how Santa's elves used DAM to save Christmas this past year.
DAM 101

8 Components of an Effective File Naming Convention

Have you ever wondered what goes into creating a file name that not only contains helpful information but helps to organize your assets the right way? Wonder no longer. Read more to find out the 8 components of an effective file naming convention.
DAM 101

6 Tips for Implementing Controlled Vocabulary in your Keywords

Applying keyword tags to your digital assets is vital for the efficiency of your workflows, but takes time, energy, and consistency. To make this process easy on your users and the system easier to manage, implement a controlled vocabulary for your metadata!
DAM 101

5 Steps to Go from Digital Asset Hoarder to a Healthy DAM System

Unorganized files can be overwhelming. A few small steps can bring calm to a chaotic mountain of digital content and help your brand successfully start a DAM Program.
DAM 101

Three Visual Asset Management Issues Companies of Any Size Face and How to Fix Them Today

Do you feel alone in your struggles to manage your organization's valuable digital assets? We've got a secret for you: You're not. Find out what the most common issues organizations of all shapes and sizes face and how we've seen them overcome them.
DAM 101

What We Have Learned about Digital Asset Management from COVID-19

To set your brand up for a new, post-pandemic landscape, learn why now is the perfect time to be incorporating DAM into your workflow.
DAM 101

Answering “What is Digital Asset Management (DAM)?” with 3 Simple Definitions

In our intro to digital asset management, we look at core concepts, questions DAM answers and what DAM looks like in practice.
DAM 101

Save the Shoot, Build a Robust DAM Platform

How brands can look within, find valuable and often siloed creative assets, and build a robust DAM of creative assets they already own.
DAM 101

5 Tips for Successfully Implementing DAM

Processes and standards are the keys to a successful system, but what is the best process for implementing DAM?
DAM 101

3 Ways to Build a Valuable Asset Archive

DAM 101

What is a Digital Asset…and why should I care?

When you hear the term "digital asset", what do you think? Some of us probably think of Bitcoin or a picture on our company's CMS, but digital assets are so much more. Read here to find out the true value of your brand's digital assets.
DAM 101

10 Things to do Before Searching for a DAM Platform

DAM platforms are very valuable and important if you want to expand and scale your organization's overall DAM program. However, there are activities your team can take to ensure that the people and processes surrounding the platform are prepared.