The Consumer's Guide to Choosing a DAM Platform

Cut Through the Noise, Find the Perfect Fit

At Stacks, we consistently say, "Digital asset management (DAM) is not a platform, it's a program." What we mean is that technology alone will not solve the issues your organization faces when it comes to managing digital assets. A DAM program is composed of people who know their roles and responsibilities, processes that are understandable and future-focused, and platforms that fit just right into what a brand wants to do with their assets internally and externally.

With that said, picking the right DAM platform is hard. There are so many platforms to choose from with different specialties, features, strengths, and weaknesses. The sales and procurement process is difficult to navigate, especially if you aren't an expert in the DAM space. Throughout the process, you have to keep an eye on the next steps of implementation and DAM management to ensure that you can successfully launch your shiny new technology.

In the Consumer's Guide to Choosing a DAM Platform, we aim to provide you and your team to do all of the above. Our team of DAM experts, having managed DAM evaluations for organizations of all shapes and sizes across industries, provide insights to ensure your DAM efforts don't stall and lose momentum.

The Consumer's Guide helps answer the following questions: